marketing cost

Reevaluating Your Main Sources of Revenue and Marketing to Them

Reevaluating Your Main Sources of Revenue and Marketing to Them

It is common for entrepreneurs and business owners to get so caught up in the day-to-day tasks of running their businesses that they often forget to take a step back and evaluate what is working and what isn’t – and how that can be translated into their company’s broader marketing efforts. Whether small e-commerce sites or major multinational businesses, most businesses have a few products or service offerings that generate the bulk of their revenue. Companies need to take steps to identify these revenue streams and develop strategies to marketing to them. So, how can you market to your main sources of revenue? When developing and implementing your marketing strategy, be sure to keep the following principles in mind.

Your Business Might Be Leaving Money on the Table

Your Business Might Be Leaving Money on the Table

Every business aspires to generate more revenue and make more money. But what if there was no huge secret to earning more money to your business? What if with a few small tweaks, you could significantly boost revenue? Well, chances are you can. Believe it or not, lots of businesses inadvertently leave money on the table that could otherwise be picked up. To make sure your business isn’t leaving money on the table, be sure to keep the following in mind.